About me

Hi, I’m Helen Freeda — a product designer and illustrator based in Chennai, India. I specialize in crafting thoughtful digital experiences and expressive visual stories that blend functionality with personality.

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With a background in user-centered design, I focus on building intuitive interfaces, seamless user flows, and visually engaging products that solve real problems. I love working at the intersection of design and storytelling — where usability meets creativity.

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As an illustrator, I enjoy bringing ideas to life through vibrant compositions, playful forms, and meaningful narratives. My work often reflects my cultural surroundings, natural elements, and a touch of whimsy.

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Whether I’m designing a digital product or illustrating a brand story, my goal is to create experiences that feel honest, human, and delightful.